How to improve engagement with your blog

How to improve engagement with your blog

Blogging is something which is easy to try as an engagement tool for your business but it is not something which is easy to do well or to be great at right away. It often takes time and effort to produce better and better posts and to achieve levels of engagement that...
Standing out in a crowded market

Standing out in a crowded market

Have you ever wondered how to stand out from your competition? I mean truly stand out and offer your potential clients something so magnetic that they just can’t help but be drawn to you? Well that can be quite a challenge when so much has already been done to attract...
What are the non-negotiables in your business?

What are the non-negotiables in your business?

Do you know what the ‘non-negotiables’ are in your business?  This was something I learnt about years ago while I was studying my Masters in Marketing. These can also be known as ‘sacred cows’ – meaning the things that you never mess with, such as the exclusion zone...
Goals: 30 blogs in 30 days  – YAY!

Goals: 30 blogs in 30 days – YAY!

In November last year my coach set me a challenge to write seven articles in seven weeks. At the time I thought this was a tough goal but I was pleased to have a challenge that would push me. I have to admit that during the weeks that followed, I questioned why I...