Why is my ideal client not signing up for my freebie ‘giveaway’?
For every small business owner and entrepreneur your email list is the lifeblood of your business. If your list is full of your ideal clients and its continuing to grow on a weekly basis then you are doing the right stuff. But if your list is not growing and your...
Why good branding is a lot like falling in love
Branding is one of the most essential elements for small business owners and entrepreneurs. Yet a surprisingly high number of us have no idea why branding is so crucial. We understand the link between successful businesses and strong branding. And we recognise that...
DIY PR – useful tips for promoting your business
Have you ever noticed that very few products and services offerings are genuinely distinct? Trying to be different is hard but the one thing that is truly one-of-a-kind is YOU. If you want to put your company on the map then typically the best person to promote your...
