by Carole Bozkurt | Jul 5, 2016 | Blog
I wanted to talk to you today about pricing – it can be a tricky issue to get right and so often when we start out we make the mistake of undercharging for our services. And from that position of undercharging, it can then be very difficult to increase your prices in...
by Carole Bozkurt | Apr 19, 2016 | Blog
Visualise. Plan. Implement. As business owners and entrepreneurs we all want our businesses to grow, right? Whether that means increasing the number of clients/customers working with us, increasing our sales and profits or growing our footprint and our visibility in a...
by Carole Bozkurt | Nov 21, 2012 | Blog
Email newsletters are a really useful marketing tool for all business owners regardless of size because they are cost effective, efficient, easy to create and you can measure the outcome. But more importantly they allow you to communicate with potential clients...
by Carole Bozkurt | Oct 2, 2012 | Blog
Making mistakes in marketing can be costly both in terms of hard dollar expenditure and your time, as well as having an adverse effect on your brand. Below are some of the common errors entrepreneurs and small business owners make when marketing their services and...
by Carole Bozkurt | Aug 31, 2012 | Blog
When I started my business getting my business cards created was quite a time consuming activity. I like plain and simple business cards on good quality card – when I showed my sister she told me in a kind and supportive way that it was…well a bit boring! So I...
